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magazine and inadvertent marketing guru who was reading the Bible at the age of six.

Famous for his big hair, the writer admits to being “obsessed with failure,” claiming mistakes are more interesting than success.

“The Beatles had a musical gift, but what made them the Beatles was a random invitation to play in Hamburg… “But they also simply put in more hours than anyone else.” The British-born child of two published authors, Gladwell inadvertently became a publishing sensation and international marketing connoisseur with the release of his first book In this stunning and fascinating book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful.

where they performed live as much as five hours a night, seven days a week. He asks the question: what makes high-achievers different?

Arguing we spend too much time scrutinising the personal characteristics of successful people and not enough time considering their background, Gladwell claims innate talent is by no means the key to success.